At Initials, Inc., we recognize the uniqueness of each individual and each life journey—they are all different. The beauty of our personalized business opportunity is that it’s all yours and it is built to adapt to your changing life. It’s your business, and it’s on your terms.

Our products, released in several collections each year, have a heart beat; they represent a person! These quality personalized products are available exclusively through our Creative Partners. Each purse, tote, accessory, and organizational product takes on a personality of its own when a Creative Partner works with a Customer to design their perfect product.


Don’t wear someone else’s logo, wear your own. We pride ourselves on offering our customers the chance to put the final touch on their perfect product—for FREE! Combine our products and stunning prints with your unique personalization choice and suddenly you have a personalized style staple all your own!


We are constantly researching what is trending, pulling our inspiration from the top trends to provide products and prints that keep you and your Customers coming back for more! Our team turns inspiration into design; each exclusive Initials, Inc. product is inspired by any number of things. Focusing on our market and keeping upcoming trends in mind, our exclusives are what will keep you in style throughout every season.


We focus on creating products that are different—and are as functional as they are fashionable! After all, I is for Innovative. Every collection features products that make your life easier—products you won’t find anywhere else—exclusively through our Creative Partners!


Our Creative Partners sell products that anyone in the country can use! No kitchens to clean, no makeup to take off, no health histories to capture. Our Creative Partners sell confidently to EVERYONE—just think of all your personal and gift giving needs throughout the year. Personalized products make a personal statement.