• the poppy collection

    SHOP THE LOOK

the poppy collection

the palmetto collection

the palm collection

the safari & cabana collections

the paradise collection

Versa Pop Up Sale!
Versa Pop Up Sale!
City Tote Flash Sale!
City Tote Flash Sale!

join right now for $5!

Join July 26-August 22. Snag this FREE wallet & and digital business! Share the brand and products you love. Earn products & income on your terms!

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From July 16th till Aug 1st: Snag ANY Lunch Lady, Lunch Box, Carryout in Charcoal Canvas, or In A Snap in Kaleidoscope for $16.99 Reg. $25 - $28

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earn rewards

Our Founder, Britney Vickery, is turning 46 in July! To celebrate we’re giving YOU a gift! Host a $550+ Event and enjoy an ADDITIONAL $46 in FREE Birthday Bucks on us!  

Let's Party

find more to love

Purses + Totes

Simply Social

Baby

Home + Organization

Bag Bar

Travel

Accessories

Jewelry

maybe you've seen us in...

happy. hip. helpful.

Our brand promise to you: We want to make you happy. We want to keep you on-trend. We want to improve your life.

Free Personalization

Create a product that’s perfectly tailored to YOU… for FREE!

That’s right! We are proud to offer FREE personalization so you can stack up the personalization fun, without stacking up the cost!

Earn extra income

Earn Rewards

FREE PERSONALIZATION

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IG @initialsinc

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