Our Story - Spring & Summer 2021



Initials Inc. is a mission-minded company that believes there is no higher calling than to create opportunity for others, be a blessing to those we serve and to Have Fun! Make Money! If you are a gal on a mission in your own life then you are in the right spot, girlfriend! SHOP and snag beautiful personalized products, SHARE with your circle of influence what you love and REWARD yourself with FREE products and income all your own!

this is Initials Inc.

New mom, Britney, was just searching for someone who could put her son’s name on his diaper bag. After weeks of searching in her local community, her husband Darren suggested a simple but life-changing idea: 

“Why don’t you do it?” 

 Struggling to find her purpose as a stay-at-home mom, and eager to make a financial contribution, Britney dove in! Armed with a spare bedroom and a 6-foot folding table, she invested in her first embroidery machine and started monogramming anything that wasn’t moving. Soon, she was taking orders from friends and neighbors (many who wanted to sell the products themselves!) and began to see that this little spare bedroom boutique could become SO MUCH MORE. 15 years later, Initials, Inc. is a nationally-recognized brand with thousands of Creative Partners in all 50 states, founded on the simple, but life-changing idea that we all should be provided with the opportunity to HAVE FUN! MAKE MONEY!